A very good read: Sarah Palin the Sound and the Fury.
Full of creepy personal details. And this:
For messaging strategy, Palin relies on William Kristol, editor of The Weekly Standard, and Fred Malek, who was an aide to Presidents Richard Nixon and George H. W. Bush.
It is actually hard to imagine a worse combination (although I will admit preemptively that it is undoubtedly possible): one stupid and venal, the other evil. Yes, it's that Fred Malek.