[Update: Corrected in the cold grey light of morning: As commentators more awake after the game than I noted, Charlton Heston has been dead for years. I knew he was Clint Eastwood, we even talked about it during the game; no I idea why I then substituted Heston in the post. One of my blogging rules is that when I screw up, I correct, but don’t hide the fact of the error. This is a beauty.]
By far the most notable Super Bowl commercial was
Charlton Heston Clint Eastwood reassuring America that it’s only half time and there’s still everything to play for. As his gravelly voice touted the resurgence of Detroit, I thought at first it would be an Obama commercial, and then it was Clint Eastwood/the Man with No Name/Dirty Harry/Walt Kowalski and Chrysler, and it wasn’t, overtly, pro-Obama after all.
But maybe it in a way it was Chrysler’s way of saying thank-you on the QT for the bail-out;
if so, getting long-time Republican Charlton Heston to do the spot was a stroke of genius insurance against charges of partisanship. [Update: I still think it felt like a way to say thank you without having to admit it was a campaign expenditure; and I thought of Eastwood as a Republican — see below.]
And a new catch phrase is launched.
[Update: I thought Eastwood was a Republican because he was elected as Mayor of a town in California on the Republican ticket. At least according to a Wikipedia article on the Political life of Clint Eastwood, however, his politics are more complicated than that.]