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BlenderLaw » what's in a name? asks some thought provoking questions about EDGAR and Gabriel, two electronic financial info retrieval systems — with male names.

I was particularly struck by this, not just because it's a fun post and uses a foreign character set, because I gather that UM may be buying an electronic medical information system, with a PHR system named Lucy.

Could it be that if it's about money, you want a boy's name, but if you want the punters to think of it as a non-threatening, nurturing system, do you give it a girl's name? The sample is too small for any firm conclusions, but it bears watching.